Non-Bullshit Innovation: Radical Ideas From The World’s Smartest Minds

Tác giả: David Rowan | Xem thêm các sản phẩm Science - Technology của David Rowan
Non-Bullshit Innovation: Radical Ideas From The World’s Smartest Minds David Rowan travels the globe in search of the most exciting and pioneering startups building the future. He’s got to know...
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Giới thiệu Non-Bullshit Innovation: Radical Ideas From The World’s Smartest Minds

Non-Bullshit Innovation: Radical Ideas From The World’s Smartest Minds

David Rowan travels the globe in search of the most exciting and pioneering startups building the future. He’s got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they’re disrupting don’t get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley. It’s mostly pointless innovation theatre ― corporate nonsense that has little to do with delivering real change. But during this quest he's also discovered some genuinely exciting and transformative approaches to innovation, often in places you might least expect.

Get ready for:
· The airline that rewards passengers for walking their dog
· The bank that performs surgery
· The country that’s an app store
And many more.

Packed full of tips for anyone looking for radical ways to adapt and thrive in the digital age, this carefully curated selection of stories will reveal ideas for creating genuine innovation from some of the world’s most inspiring leaders.

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Công ty phát hànhGrantham Book Services
Nhà xuất bảnTransworld Publishers
ISBN-139781787631199
SKU7977102200184
Liên kết: Sữa Rửa Mặt Trị Mụn Dạng Bọt Dr. Belmeur Clarifying Bubble Foam Cleanser